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ICC Launches New Anthem Ahead Of T20 WC


ICC Launches New Anthem Ahead Of T20 WC

DUBAI, (IANS) – The International Cricket Council on May 23 launched its all-new anthem and music piece, composed, and produced by renowned Grammy Award-winning film and television composer, Lorne Balfe to be played across ICC world events.

The three-minute-long anthem will make its debut in next month’s T20 World Cup in the West Indies and the US during the opening match between the US and Canada in Texas on June 1.

“This iconic piece of music will serve as the new sonic brand of the ICC to be played at all matches, encapsulating the dynamic spirit of the sport across its diverse formats of Test, One-Day and T20 international cricket. As a strategic brand asset, the aural piece will serve to reinforce the ICC’s identity around the globe,” the ICC said.

Recorded at the illustrious Abbey Road Recording Studios in London, the unique score will serve as a unifying, auditory experience for cricket fans across the world. The anthem has been designed to celebrate the rich tapestry of cricket culture, creating a visceral experience for fans across ICC event’s various platforms as well as in-venue and on broadcast, it added.

Emphasis was put on utilizing a variety of orchestral instruments, cricket equipment, and in-game sounds, to create a rousing and awe-inspiring soundscape, fostering a sense of anticipation before the start of play, triumph at the end of matches and celebration in the moment of an eventual trophy lift.

Some of Balfe’s most recent film and television credits include Mission: Impossible – Dead Reckoning Part 1, Life on Our Planet narrated by Morgan Freeman, Black Adam, Luther: The Fallen Sun, Top Gun: Maverick and Black Widow.

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