Netflix Launches India Storytelling Initiative
MUMBAI-Netflix Co-CEO Ted Sarandos has announced the ‘Netflix India Storytelling Initiative’ to support the country’s next generation of creative talent.
The initiative will establish strategic partnerships with leading Indian institutions to help develop emerging talent across the Animation, Visual Effects, Gaming and Comics ecosystem.
Explaining the initiative, Sarandos said, “India has always been one of the world’s greatest storytelling nations. Over the past decade, we’ve had the privilege of seeing Indian stories connect with audiences not just across India, but around the world. As we begin our next decade here, we believe our greatest investment is in the people who will tell India’s next generation of stories.”
“The Netflix India Storytelling Initiative reflects our long-term commitment to strengthening India’s creative ecosystem by creating more opportunities for emerging creators, because investing in creators is investing in India’s creative future,” he added.
In the first phase of the initiative, Netflix will partner with the Indian Institute of Creative Technologies to co-develop an industry-ready curriculum in Visual Effects Mastery and Media Technology Workflows, aimed at equipping students with skills aligned to the evolving needs of the production industry.
Netflix will also provide scholarships to Indian students for IICT’s in-person programs, including Interactive Comics and Sequential Art, Virtual Art Department Content Creation, Art of Character Animation, and E-Sports and Gaming Management.
In the second phase, Netflix will collaborate with the National Film Development Corporation to help build a talent pipeline for emerging roles under the Prime Minister’s accessibility agenda. The initiative will train audio description writers and voice artists to make films and series more accessible to audiences with visual and hearing impairments. (IANS)
