‘DDLJ’ will have a wider one-week release this Valentine’s Day

Mumbai (IANS) The iconic film ‘Dilwale Dulhania Le Jayenge,’ starring Shah Rukh Khan and Kajol, is set for a wider release on Valentine’s Day.

“Dilwale Dulhania Le Jayenge’ (DDLJ), the longest-running film in the history of cinema, has become synonymous with romance for India and Indians for generations since its historic release,” said Rohan Malhotra, Vice President, Distribution, YRF.

“We are fulfilling their wish this year on Valentine’s Day. DDLJ will be screened across India beginning February 10 for one week only!”

DDLJ will be available in 37 cities across India, including Mumbai, Pune, Ahmedabad, Surat, Vadodara, Gurgaon, Faridabad, Lucknow, Noida, Dehradun, Delhi, Chandigarh, Kolkata, Guwahati, Bengaluru, Hyderabad, Indore, Chennai, Vellore, and Trivandrum.

“YRF and SRK are not only synonymous with delivering Indian cinema’s biggest blockbusters, but also for collaborating on films that have redefined the Indian film industry and had a lasting cultural impact,” Rohan said.

“It is an amazing coincidence that DDLJ, an all-time blockbuster, was released by YRF during its 25th-year celebrations and history has repeated itself this year with Pathaan as it has become the highest-grossing Hindi film worldwide (original format) during YRF’s 50th-year celebrations!” he added.