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Amish Tripathi – Fast And Unfurious

Amish Tripathi - Fast And Unfurious

Amish Tripathi – Fast And Unfurious

NEW DELHI, (IANS) – Ask author Amish Tripathi about what he has been working on lately, and the list seems almost endless.

Even as his latest ‘Idols: Unearthing the Power of Murti Puja’ which he authored with sister Bhavna Roy released recently, he adds, “I am working on a book on Emperor Rajendra Chola which will be published this year, besides the fifth and final book of the Ramachandra series, which I will start writing this year. I also host and produce documentaries now and did two for Discovery TV. We just finished one on the Ram temple in Ayodhya.”

The fastest-selling author in Indian publishing history, known best for ‘The Shiva Trilogy’ and ‘Ram Chandra Series’, says there is a lot inside him, and he just cannot wait to write more. “The first fiction I wrote was ages ago and all of my books are thick. There is a lot of research involved. Sometimes I feel it would be unfair to take credit for all I have written as it is only owing to Lord Shiva’s blessings that I have managed to achieve all this. I cannot credit my creativity for that.”

Tripathi finds it unfortunate that those who talk and write about Indian culture and its magnificence are immediately branded as right-wing. “I find it unfortunate. Frankly, this (right and left-wing) debate does not apply in India considering every party now supports welfarism. The real difference is between those who are globalists and the ones who are rooted. But let me be clear here, I am not against the West — there is so much to learn from there. However, my core is rooted. In my heart and outlook, it is Indianness that I relate to most,” says this IIM-Calcutta graduate who worked for 14 years in the financial services industry.

While there is a tendency to take writers working on mythology casually, Tripathi feels that it is best to remain unaffected by people who do that. “Frankly, I prefer not to react at all. For me, it is important to be respectful and polite, even with those who criticize me.”

Believing that it is important for an author to pay attention to marketing his/her book, Tripathi opines that many books could have done exceptionally well had they been marketed better.

“But remember, no matter how good your marketing skills are, a bad book would not work. So, you need both solid writing and good marketing. It cannot be either of the two,” says the author whose books have sold seven million copies and been translated into 20 Indian and international languages since 2010.

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